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The rise of employee wellbeing has been a trend that has been gaining traction in recent years. As more and more companies have come to understand the importance of taking care of their employees, the market for employee wellbeing products and services has grown significantly. The Covid epidemic was undoubtedly a key driving force in the rise of corporate wellness, primarily due to steep rise in remote workers.
There are a few key reasons why the market for employee wellbeing has expanded in recent years. One of the main reasons is the increasing awareness of the impact that poor mental health can have on one’s productivity and happiness. Depression and anxiety cost the global economy $1 trillion each year. This investment in the wellbeing of employees can lead to a more motivated and engaged workforce, ultimately driving business success.
These same companies have also started to recognize the importance of creating a positive work culture that values and supports their employees. This shift has led to the development of a range of programs and initiatives designed to promote employee wellbeing, including things like meditation and yoga classes, on-site gyms, and wellness retreats.
Another factor that has contributed to the growth of the employee wellbeing market is the rise of remote work. Approximately 50% of Europeans worked from home following the outbreak. As more people shifted to remote work, a greater emphasis was placed on helping people who were struggling with its challenges. Ultimately, leading to a demand of goods and services catering towards improving wellbeing remotely.
Overall, the rise of employee wellbeing is a trend that is here to stay. As companies continue to recognize the value of taking care of their employees, the market for employee wellbeing products and services will likely continue to grow and evolve.
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